Portrait of Godwin Ekoh

Marketing strategist / Content leader / Creative director

Marketing with meaning.
Content with impact.

I’m Godwin Ekoh. I build the strategies, stories, and teams that move brands forward — from content and media to measurable business growth.

Based in Lagos, Nigeria · Working globallyScroll to explore

9+

Years of experience

400%+

Social media growth

200%

Increase in MQL conversions

42

Media professionals trained

01 / The perspective

Strategy is only as good as the story it tells.

I work at the intersection of marketing strategy, content, and media — connecting the big picture to the work that actually reaches people.

Over more than nine years, I’ve led growth initiatives for B2B SaaS and fintech brands, shaped corporate communications, directed commercial content, and developed media teams. My approach pairs audience insight with strong creative execution and a clear view of performance.

From Canada and the UK to Nigeria, I’ve collaborated with product teams, creatives, marketers, and senior stakeholders to make complex ideas accessible and build brands that people remember.

View my résumé

02 / Selected impact

The work behind
the numbers.

A closer look at the roles, initiatives, and results drawn from my experience.

01

B2B SAAS / INTEGRATED MARKETING

Aktok

Turning a complex product into a compelling growth story.

At Aktok, I led digital marketing and content production across social, video, email, and digital channels. Working closely with product and UX teams, I translated SaaS functionality into clear product narratives, while building a scalable video content engine for sales enablement and lead nurturing.

400%+ brand social media growth in the first year

60% increase in product adoption

200% boost in MQL conversions

↗ Content strategy↗ Video production↗ Sales enablement↗ Analytics
02

FINTECH / MULTI-BRAND STRATEGY

Newedge Finance

One portfolio. Three brands. A unified growth ambition.

I managed digital marketing strategy and brand communications across Palmcredit, Newcredit, and Easybuy. The remit spanned distinct brand voices, campaign calendars, paid media, influencer collaborations, and creative direction for consumer finance audiences in Nigeria.

300% increase in portfolio-wide brand awareness

400%+ social media reach

400% increase in engagement across platforms

↗ Brand communications↗ Paid media↗ Influencer partnerships↗ Creative direction
03

SEARCH / CONTENT / MEDIA OPERATIONS

Makintouch

Building visibility and the production capability behind it.

I directed SEO, content marketing, media communications, and production operations. Beyond audience growth, I overhauled broadcast infrastructure, established production processes, and developed the in-house team to deliver professional content at scale.

300% increase in organic traffic

400%+ increase in traffic and audience engagement

42 media professionals trained

↗ SEO↗ Content marketing↗ Broadcast systems↗ Team development

03 / Career journey

Experience built
across disciplines.

From brand communications and live media to digital strategy and content-led growth.

Aktok

Canada · Remote

Senior Marketing Strategist & Content Production Manager

2024 — Present

Own integrated digital strategy, content production, cross-functional delivery, and performance reporting for a B2B SaaS platform.

Newedge Finance

Nigeria

Digital Marketing Manager & Brand Communications Lead

2023 — 2024

Led marketing and communications across Palmcredit, Newcredit, and Easybuy, from campaign direction to team and budget management.

Makintouch

United Kingdom

Digital Marketing Manager & Media Communications Strategist

2021 — 2023

Directed SEO, content, digital communications, broadcast infrastructure, and media team development.

Independent · Corporate Clients

Canada · Nigeria

Creative Director & Brand Communications Manager

2019 — 2025

Directed commercial productions, brand films, content campaigns, and stakeholder communications for corporate clients.

Christ Embassy

Nigeria

Broadcast Media Manager & Communications Specialist

Earlier experience

Managed live broadcast operations and media production; established quality-control processes with zero critical broadcast failures across three years.

04 / What I bring

A wide lens.
A sharp focus.

Full-funnel thinking, hands-on creative fluency, and the leadership to bring it all together.

01 / Discipline

Marketing & growth

Digital strategy · Integrated campaigns · Paid media · SEO & organic growth · Analytics & reporting

02 / Discipline

Content & narrative

Content strategy · Product storytelling · Video-led campaigns · Editorial planning · Email marketing

03 / Discipline

Brand & communications

Brand positioning · Corporate communications · Influencer partnerships · Creative direction · Stakeholder engagement

04 / Discipline

Media & production

Broadcast operations · Cinematography · Post-production · Live streaming · Team training

Tools & platforms

Google Analytics · Meta Ads Manager · Mailchimp · Ahrefs / SEM tools · CMS platforms · Adobe Premiere Pro · After Effects · DaVinci Resolve · Adobe Audition · Photoshop · Illustrator · Final Cut Pro · OBS Studio · Blackmagic systems

05 / Foundation

Always learning.

Master’s, Digital Marketing & Business Transformation

Rome Business School

2023 — 2024

BSc, Media Communications

University of Port Harcourt

2015 — 2019

Diploma, Visual Storytelling

Lavanz Film Academy

2015 — 2019

Diploma, Filmmaking

Skill Desk Creative Institute

2015 — 2019

06 / Start a conversation

Let’s make the
next move matter.

Looking for marketing leadership, sharper content strategy, or a creative partner who understands the business behind the brief? Let’s talk.

iamofficialgodwin@gmail.com
© 2026 Godwin EkohLagos, Nigeria · Available for global collaborationsBack to top ↑